Music Market Cultural Center / Fraternal Architecture
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+ 13
Year:
2020

Text description provided by the architects. Music Market is Australia’s contemporary music workplace. To stimulate the mix of music and entrepreneurship, the hub combines Victoria’s leading music bodies, including Music Victoria, the Victorian Music Development Office and The Push, with spaces for coworking, education and performance.



Every space – songwriting booths, teaching rooms, hallways, boardrooms, and meeting nooks – is designed as a performance space, allowing unexpected acts to erupt at any time. Functional walls and curtains enhance this flexibility: for example, in the multi-purpose room, a conference with break-out areas can turn into an exciting after-hours concert.

Using the aural principles of harmony, rhythm, texture and composition, an extensive arrangement of acoustic baffles has been integrated into the design, giving the spaces the acoustic quality of being in a recital hall while being designed specifically so you don’t feel like you’re in one. The baffle system further complements the dynamic lighting, speakers and mood screens that punctuate the space and give each event a unique quality and spatial feel. Scrolling LED signage is programmed to alert people to different events happening in the spaces during the day and night and can serve as an additional projection for performances. The double projectors in the space allow the holding of seminars or symphonies.



A key feature and consideration for the project is the Victorian heritage-listed Keith Haring mural which is found on the east walls of the Johnson Street buildings. An 8m heritage protection zone sits within the space and several mitigation measures have been implemented to ensure the long-term protection of the mural. New floors, walls and ceilings have been introduced to the area which are all rubber insulated from the existing structure to ensure that no vibrations from the music or dancing people affect the delicate paintwork of the murals. By working closely with Arup through several rounds of vibration testing and monitoring, the design team was able to effectively reduce the impact of vibrations to levels far below what they were without them. The layout of the physical spaces also places, somewhat counterintuitively, the stage within the 8m zone to distance the music projection from the mural and allow the green room to act as a four meter buffer space against the direct movement of people. who may dance on stage or in major public spaces.

There is a solidarity in the Melbourne music scene which is reflected in the materialization of the music market as well as subtle design strategies, which help people perform at their best.
